Our marketing planning strategies and plans we’ve worked on:

✓ Planning preparation – facilitation of brainstorming and evaluation sessions

✓ Marketing strategy and marketing plan formulation

✓ Key account plans

✓ Targeting plans

✓ Customer retention plans

✓ Marketing campaign plan

✓ PR and media plans

✓ Social media strategy and plans

✓ Promotional plans

✓ Product launch plans

✓ New market entry plans

✓ Personal branding and reputation plans

✓ SWOT Analysis

✓ Competitor Analysis

Developing Marketing Materials

Without customers your company is just a great idea, an innovative product, or a much-needed service. So developing marketing materials should be one of the top priorities for your business. Visibility puts you in the running for getting actual business. For long-term success, it’s important to create targeted, marketing messages, goals and plans prior to reaching out to potential, new customers. We’re talking about an initial strategy for getting your company noticed and then producing some basic, affordable and easily put together marketing materials

Our strategic choice of marketing materials

✓ Decide on your marketing strategy

✓ Plan for future needs in developing marketing materials

✓ Reflect company value

✓ Making brand image to audience

Integrated Marketing Communications

Integrated Marketing Communications is a simple concept. It ensures that all forms of communications and messages are carefully linked together. The benefits of integrated marketing communications, or IMC, include brand reinforcement, competitive advantage, reduced marketing and advertising costs and greater reach. Integrated marketing communications is a marketing strategy that standardizes marketing messages and branding imagery across all forms of communications with customers, from television ads to direct mail campaigns.

Marketing research

Market research is a key part of developing any marketing or business strategy. Our aim is to provide you with an insight into your customers’ mind so that you understand what they want, how they gather information and where they come from. We also have experience carrying out market research to get a gain a better understanding of market trends, competitors and what is happening in your industry sector

Our Market Research Services Include:

✓ Customer Surveys

✓ Brand Image Testing

✓ Employee Surveys

✓ Focus Groups

✓ Competitor Research & Analysis

✓ Market Segmentation Analysis

✓ Demographic / Target Market Research

✓ Lead Generation

✓ Industry Research